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Essays on design process, visual culture, craft, and what it means to make things intentionally in 2026.

AI ↔ INTUITION
Featured · Process March 2026

Why I Stopped Using AI to Generate Mood Boards (And What I Use Instead)

After two years of heavy AI tool use in my design practice, I've landed somewhere more nuanced than either the evangelists or the skeptics. The tools are extraordinary. The problem is what they do to your first instinct.

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The Decisive Moment is Dead. Long Live the Decisive Moment.

Computational photography has shattered Cartier-Bresson's axiom. When a phone can shoot 30fps and AI can select the "best" frame, what does intent even mean? I think the answer changes everything about how we should be shooting.

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8 min read

Friction Is a Feature: Designing for Attention in a Distracted World

The best interfaces I've worked on weren't the smoothest. They were the ones that made users pause. Intentional friction, when placed correctly, creates meaning. Here's how I think about it.

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6 min read

On Riso Printing and the Joy of Constraints

There's something that happens when your tools push back. Risograph printing taught me more about composition than four years of design school. The constraints weren't obstacles — they were the whole point.

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5 min read

How I Structure a Client Discovery Sprint

Every project I've regretted started with unclear expectations. Every project I've loved started with a well-facilitated discovery. Here's the exact framework I've refined over 40+ client engagements.

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10 min read

Three Months Shooting Only on Film: What I Learned

A deliberate experiment in slowing down. I shot nothing but 35mm film for a quarter — no digital backup, no spray-and-pray. The results surprised me. The process surprised me more.

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7 min read

Typography Is UX: The Case for Obsessing Over Type Choices

Most product teams treat typography as an afterthought. I've seen the same Inter/Roboto stack templated across a hundred SaaS apps. But type is tone, type is hierarchy, type is the first thing users experience. It deserves more.

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9 min read

What Nairobi Taught Me About Colour

A week in Kenya for a documentary commission rewired my entire palette. The light there is nothing like European light. The saturation, the contrast, the way colour behaves in equatorial sun — I came back a different designer.

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6 min read

The Portfolio That Got Me Hired — And What I'd Change

Four years ago, a specific portfolio got me my first major brand commission. Looking back at it now, I can see exactly what worked and what was accidental. This is an honest post-mortem.

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8 min read

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